The online matchmaking company Be2 is one of the leading matchmakers worldwide. Internationally, be2 is represented in 37 countries.
The Be2 matchmaking system is based on a scientifically developed personality test. User profiles are compared to profiles from the database according to a matching algorithm. Psychological, anthropological and sociological criteria derived from the Myers–Briggs Type Indicator are employed to determine a suitable partner according to the results of the personality test. This business model specifically targets singles over 30 looking for a serious relationship. According to members, who are asked for their reason for cancellation when unsubscribing from the Premium Membership, the success rate is 40%.