Match.com is an online dating company which reportedly has more than 20 million members, made up of a 49/51 male/female ratio, and Web sites serving 25 countries in more than 8 different languages. Its headquarters are in Dallas, Texas and the company also has offices in West Hollywood, Tokyo, Rio, and Beijing. Match.com is owned by IAC/InterActiveCorp and employs more than 340 people worldwide. Match.com has nearly $342.598 million in revenue and 1.3 million paying subscribers.
Match.com was started by Gary Kremen in 1993. It was started as a proof-of-concept for Electric Classifieds which aimed to provide classified advertising systems for newspapers. Early on, Kremen was assisted by Peng T. Ong, who helped design the initial system, and Simon Glinsky, who helped develop one of the first Internet business plans for Match.com and provided management and marketing expertise. The initial business scope developed by this team included a possible subscription model, now common among personals services, and inclusion of diverse communities with high first trial and market leaders status, including women, technology professionals and the LGBT community. Fran Maier joined in late 1994 to lead the Match.com business unit where she significantly bolstered the strategy to make Match.com friendly and accessible to women (the men would then follow).
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